Helping business leaders and entrepreneurs achieve
Whether you are starting a new venture, revising an existing business, or seeking to expand,
Targeted Tactics has the models and experience to help you accomplish your goals.
business, as in nature, you are either evolving or you are becoming extinct. Market based thinking enables you to
pay as much attention to your environment as you do to your operations. Targeted Tactics can show you how to discover
more opportunities, and then focus your efforts to take full advantage of them.
Saturday, February 8, 2014
Supporting and Celebrating Small Business on ‘The Dial’
Due to exuberant demand for a radio show dedicated to small business, Bloomberg Radio
has just announced the launching of a brand new talk show for entrepreneurs, hosted by entrepreneurs. “We look forward to offering information and interviews that will inspire and educate those who are passionate
about the growth of small business in Colorado and the U.S.,” says Bill Cobb, co-host. “Small business represents
99% of American companies and creates two thirds of all new jobs. That is why our focus is on supporting the adventure of
the small business owner. “Guests of the show bring both breadth and depth of expertise
in matters that are close to the heart and mind of entrepreneurs. From local leaders to bakery owners, our intention is to
add value to that group of people who sometimes feel they are out on their own, ” adds Leigh-Ann Zaharevich, co-host.Join Bill and Leigh-Ann every Saturday morning at 8:00 AM MST for Small Business Adventures
on Bloomberg Radio, your home for business news. For more details, visit us online at
2:49 pm mst
Friday, January 24, 2014
Business Alchemy Workshhop Now Available
9:04 am mst
The Business Alchemy Workshop is now available for entrepreneurs and new
business owners to take full advantage of the research conducted by the authors of Business Alchemy: Turning Ideas into Gold.
The program provides a "hands on" experience that will enable the participants to leave with meaningful
information to help launch and manage their new businesses. It will be offerred as a single day overview; a three day intense workshop,
and eventually as a three month certificate program. Our message to our new business owners and entrepreneurs is the same:
You don't know what you don't know, so please take full advantage of what this program has to offer.
Thursday, December 12, 2013
Business Info Guide Interview, Nov.22, 2013
10:58 am mst
Authority Publishing recently interviewed Bill Cobb about his
publication: Business Alchemy: Turning Ideas into Gold. The first question was: What inspired you to write your book? Here is his response:
"Industrialized nations now realize that they must innovate to remain competitive; this is documented by the European
Union’s (2011) announcement of €52 E billion innovation investment and President Obama’s various announcements
of U.S. innovation initiatives. The World Economic Forum has dropped the U.S. to fourth place rank in their 2010-2011 International
Economic Competitiveness Report; down from first place in 2007-2008. Concurrence of job off-shoring and instant worldwide
voice and data communication has forced awareness of the New Global Economy; as discussed in Friedman’s The World is
Flat (2005) and Zakaria’s The Post-American World (2008). Providing a “word map” to discovering and commercializing
innovation is critical to creating job growth and sustaining our economy. While such U.S. innovation focus is long overdue,
creating intellectual property is only the first step in domestic recession recovery and international competitiveness. Numerous
potentially significant ideas have languished for lack of guidance from innovation to commercialization. Thus, the value proposition
for Business Alchemy: Turning Ideas into Gold is that it serves as a road map to guide entrepreneurs from innovation to profitable
distribution of products and services – products and services that potentially benefit people worldwide."
complete interview can be accessed at:
Thursday, August 8, 2013
Business Alchemy Workshop Available Soon!
6:52 am mdt
Business Alchemy: Turning Ideas into Gold has proven to be an excellent
guide to help new entrepreneurs and small business owners recognize the potential of their ideas and the path forward for
their enterprise. Presenting its content in a workshop environment enables participants to research information specific to
their business and apply their findings to developing plans to take to the marketplace. If you value new business
creation and the contribution that small business makes to your community, consider including this program as part
of your economic development efforts.
Friday, October 12, 2012
Business Alchemy the book has its own website-
Business Alchemy: Turning Ideas into Gold now has its own website. You can
learn more about the book, the authors, its content and the entrepreneurial process by clicking on: www.bizalchemy.com
9:28 am mdt
Sunday, August 19, 2012
We NEED Sucessful Entrepreneurs !!!
9:41 am mdt
According to the Business Employment Dynamics program and the United
States Bureau of Labor Statistics:
- The number of new business establishments
for the year ending in March 2010 was lower than any other year since the BED began tracking statistics in 1994.
- The numbers of jobs created by establishments less than one year old have decreased from 4.1
million in 1994, when the BED series began, to 2.5 million in 2010.
- Nearly six in ten businesses
shut down within the first four years of operation.
“We’ve have found most new businesses are prone
to failure because they lack access to effective business models,” said William Cobb, co-author of Business Alchemy.
“By providing in-depth guidance, we clarify the process while promoting entrepreneurism, advising readers and encouraging
budding entrepreneurs to take their shot.”
play a vital role in economic development as key contributors to technological innovation and new job growth. We discovered
that many people, just like you, have the urge to create an enterprise; to help themselves and to make a difference in this
world. If you hunger to be your own boss and to make a contribution to society with your ideas, then Business Alchemy:
Turning Ideas into Gold has the information for which you have been searching. Available now in hard copy, soft copy
and electronic format from AuthorHouse.com and at Amazon.com; Barnesandnoble.com; and other book outlets.
Monday, November 7, 2011
Coming Soon - Business Alchemy: Turning Ideas into Gold
8:17 am mst
Believing the future of economic growth rests in the hands of the innovators,
Cobb, along with his co-author M.L. Johnson, wrote Business Alchemy to educate individuals wanting to create new business
ventures and be their own boss. To guide entrepreneurs, Cobb and Johnson
mapped out a strategy focusing on three primary themes: education, innovation and economic development. The book instructs
readers on how to create new companies, harness their creativity and keep their business competitive. Addressing the entire entrepreneurial process, Cobb and Johnson guide the reader step-by-step through
various business models, demonstrating to emerging entrepreneurs how to perfect an idea, secure capital and launch a new business.
An educational guidebook, Business Alchemy will provide entrepreneurs with
the information for which they have been searching.
Let us help your organization achieve success!
To succeed in any highly competitive environment, one must have quick,
precise, decision making skills, effective management techniques, and a strong sense of conviction. These are the primal attributes
of corporate executive William R. Cobb, an individual who definitely utilized these qualities in scaling, and reaching, the
higher levels of the Corporate world. Now, he shares his insights, techniques and ideas in a highly informative, highly practical
book. This savvy manual is an in-depth summary of the Targeted Tactics program that addresses the gap between business strategy
and execution. If you are a Senior officer, Division Vice president, Marketing Vice President, Product manager or Market manager
responsible for revenue growth then this book is for you. It provides a definitive process to working through the many considerations
necessary to achieve success, and at the same time, it challenges management to employ the disciplined process provided as
part of their ongoing planning and budgeting efforts.
firm specializes in training, organizational development, and executive coaching services that are tailored to your business,
your challenges, and your people. Our goal is to get you implementing, not just planning. Our work is grounded in real business
issues to produce tangible, bottom line outcomes. We use the context of your business to develop the strategies and behaviors
necessary for success in today's market driven climate. If you are engaged in Strategic Business Planning, Market Planning,
Financial Planning, or Implementation Planning, the Targeted Tactics program can be a tremendous asset for helping you
achieve your goals. We offer one on one coaching for senior executives, a market planning training program to help improve
your marketing processes, and consulting services to assist you with execution programs. We also provide a unique and
timely business publication entitled: Targeted Tactics, Transforming Strategy into Measurable Results for
you to utilize in formulating your own plans and programs. Whether your needs are coaching, training, or consulting services,
Targeted Tactics is here to help you with your business and market planning requirements.
Find out more About Us, then look at our Services to make your possibilities a reality.